Car Logos With Wings

The message that any car business trademark wants to convey to its customers is one of speed, dependability, strength and style. Since cars are not only a means of communication anymore but also a symbol of class, style and advancing technology, the faster and stylish they are, the more popular they will be. Hence the same features of style, speed and high quality should be reflected in a car logo as well.

The brand mark of a car corporation should be simple enough to be memorable and distinct enough to be differentiated from others.

Below mentioned are some of ideas for your car business image.

Use animal attributes to symbolize your company features:

A car company logo should portray speed, reliability and power. The animals that are perfect to portray that message to the viewers are horses, cheetahs, bears, bulls and eagles because of their grace, strength and intimidating personality. You can use a sprinting horse to signify grace, speed and steadiness or you can use a leaping leopard to represent speed and style. You can also use an eagle's wings in your brand mark to symbolize speed and sharp sightedness or a raging bull to represent competitiveness and strength.

Use the corporation name within a ring like structure:

The most famous trend in car trademarks is the use of rings. The ring is a symbolization of car wheels and also adds an air of simplicity to the design which is why it is so popular. Since this shape is so flexible, it can be used in a variety of styles. For example you can use the corporation name or initial in a ring or you can put a lot of rings together or within each other creatively to symbolize your brand. You can also add symbols that signify speed and motion in your ring like structure for example; you can add a thunderbolt in the ring or wings of a hawk around the ring to depict speed. You can also use ovals or mandala like patterns to make your car logos distinct from others.

Use abstracts of speed and strength in the design:

Using abstracts in car firm images is another rising trend. Abstract effects give a subtle feel of the company features that makes the image interesting and eye catching. You can use abstracts of speed and style in your design for example; you can use the company initial or a car illustration with a few horizontal lines to represent speed or use a ribbon effect to symbolize style.

Car Logos With Names

Symbols and elaborate images for car logos can be confusing. So many famous brands use the same animals or intricate images that may seem appealing at first but are actually so similar to each other that you can't tell one company apart from the other unless you're really an expert in the field.

How many auto brands do you know that have used a jungle cat or a horse or a hawk's wings in their trademark?

There're just too many to count.

So how can you create a design for your automobile company that is easy to remember and also sets you apart from the crowd?

Why not use your corporation name in the business mark?

How many of us confuse the Honda trademark with Hyundai's or Mini's with Bentley's?

But that won't happen if your car logos and names are the same.

Remember the Ford and BMW's business image or MG's and Nissan's? The only characteristic that makes them easier to remember is their company name in their brand mark.

But it's not really that easy to design a trademark with the corporation name. Since the only things that can make your car brand mark appealing are the fonts and colors, you need to make sure that you use the right ones to make your logo distinct and easy to remember.

What colors to use?

When using the corporation name in trademark, the rule is very simple. Use one solid color for the text and one solid color for the background. Text in silver color with a red or a dark blue background looks appealing but you can experiment with different colors as well. You can also use white colored text on a dark green background which will make your design identifiable from afar. Don't be afraid to use bright colored background but make sure you use the text color that complements the background instead of contrasting with it.

What kind of fonts to use?

Straight and big fonts may be easier to read from a distance but the font style that looks intricate and appealing to the customers and give your design a classic look are the curvier fonts. But make sure that the text is not too curvy that it loses its readability. You can even use the Times Roman font in italic effect or use some other professional font style with curvy effect to make sure that the text is readable and rounded at the same time.

Remember the ford logo? It may just be white text on a red background, but it's the curvy font style that sets it apart from the rest. Remember the Ford business mark or the smart car logo?

What shapes to use?

The vehicle business image has to be enclosed in a shape, of course. The shape that is most commonly used is a circle. You can use an oval, a loose square or even the superman diamond shape to enclose your design. But make sure that your chosen shape does not have too many sides that make the mark complicated.

Mazda Logo

Mazda Motor Corporation is a Japanese car manufacturer that operates in various automotive markets around the world. Mazda is based in the Fuchu Aki district in Hiroshima, Japan. The majority of their vehicles are produced and assembled in their Japan based plants. They are then distributed worldwide to places where Mazda operates. Aside from the vehicles produced in Japan, Mazda also operates several assembly plants throughout the globe. Every unit produced in these facilities is distributed directly to their respective markets for sale.

Mazda during its earliest foundation and the Second World War

Mazda's earliest roots are traced back to the year 1920, when its founder Jujiro Matsuda and a small group of investors acquired a small company called, Toyo Cork Kogyo. Toyo Cork Kogyo manufactured machine tools for domestic sales. In 1927, the company changed its name into Toyo Kogyo Co. Ltd. Slowly, but surely, Toyo Kogyo's operation gradually shifted from producing machine tools to the production of vehicles.

The shift in production resulted to the introduction of a three-wheeled truck, called the Mazda-Go in 1931. Aside from producing this vehicle, Toyo Kogyo was also involved in the manufacturing of military weapons used by the Japanese military. These weapons were used in the Second World War, particularly the Type 99 rifle series 30 to 35.

Mazda after the Second World War

After the Second World War, Mazda continued producing vehicles under the name Toyo Kogyo. But, this was subsequently changed to "Mazda" in 1984. According to the company's website, this name was derived from "Ahura Mazda", a Persian-Zoroastrianism God. However, most automotive historians also believe that the company's name was derived from its founder "Jujiro Matsuda." These claims still remain unverified, even up till today. Another question that goes unanswered, is why most of the company's earliest vehicles carried the name "Mazda", even-though the change of name was not yet implemented during those times.

Mazda's popularity started to grow in 1960 when the company introduced its first real car, which was the Mazda R360. The Mazda R360 was a 4-seat, 2-door coupe, powered by a rear mounted air-cooled 356 cc V-twin engine. This engine was mated to either a 4-speed manual transmission or a 2-speed automatic transmission. That engine was capable of producing a maximum power output of up to 16 horsepower and 16 lb.-ft. of torque. The engine was capable of producing a top speed of about 52mph.

Aside from producing vehicles, Mazda's operation also involved the development of the Wankel rotary engine. The company's focus on developing this engine was basically triggered by Mazda's desire to use this technology as a means of differentiating itself from other Japanese car manufacturers. Mazda's efforts and resources used in developing the rotary engine eventually gained positive results. The company started selling the newly-developed engine in 1962. Five years later, Mazda released the limited edition Cosmo Sport. This 1967 sport was powered by Mazda's rotary engine. This type of engine was also used in the current RX-8 engine. These events titled Mazda as the sole car manufacturer engaged in the production of the Wankel engines.

Mazda's development and use of the rotary engine in the R100 and the RX Series increased the company's exports a great deal. The increase in exports was eventually followed by Mazda's expansion in other areas of the world. In 1968 Mazda started its formal operations in Canada. Two years after, Mazda began its operations in the American market and became very successful. As a result of its success in America, Mazda produced the Mazda Rotary Pickup, which was offered for North American buyers only.

The success of Mazda in the American and world markets, brought about by the growing demands for the rotary engine, suffered a major setback in 1973 when the "oil crisis" occurred. Fortunately, the company did not fully abandon the production of vehicles equipped with piston-powered engines. These vehicles saved Mazda complete collapse. As a result, the 4-cylinder powered models, such as the Mazda Familia and the Mazda Capella series, became very important during those times.

Maybach Logo

Mercedes Benz is now known worldwide for the quality and satisfaction it brings to its customers. This German automaker found its merger in 1926 but the origins of the company date back to the mid-1880s. The founders Gottlieb Daimler and Karl Benz were working with Wilhem Maybach at that time and they separately invented an internal combustion engine-powered automobile. Then on 1886, Daimler purchased a stagecoach made by Wilhelm Wimpff and Sohn. He and Maybach made it to adapt the engine that they invented and was able to produce an engine-propelled four-wheel carriage. And when 1899 came, the DMG (Daimler-Motoren-Gesellschaft) automobiles owned by Daimler and his partner Maybach were successfully raced by Emil Jellinek. He was an automobile dealer and enthusiast. Before racing the DMG automobile, he had Mercedes, his daughter's name, painted on it for good luck.

But Jellinek still wanted to drive faster race cars and so he spurred the development of the seminal 1900 DMG model. This was the first automobile of the DMG Mercedes series bearing the name of his daughter. And so Mercedes started to be known as producer of race cars. Because of this, Jellinek also invented a logo that would best represent his ideals and dreams. He came up with a three-pointed star as a logo, each point representing an element water, air, and land. This was because Jellinek wished to build motors which can be used on air, water, and land. It was later combined with the Benz Laurel wreath, symbolizing victory and glory, at the time of the merge in 1926.

Today, the Mercedes Benz Emblem represents the quality, luxury, and performance that every Benz model holds in it. Like the models that Benz produces each year, the Mercedes Benz Emblem has also gone changes, to better signify the authority of Benz, and what they have to offer.

Mercedes Benz has also taken into account people nowadays love for customization and accessories. The Mercedes Benz Emblem is done with different styles to complement any Benz owner's taste and style. But every Mercedes Emblem is still within the Benz concept – authority and character. Luxurious drivers (like that of Benz owners) feel that they have the need to pamper their Benz with every accessory they can put in. They know that the Mercedes Benz Emblem adds to the hotness and the coolness of their Mercedes wheels, that's why they equip or replace their Benz emblems.

Benz owners also feel that by adding or replacing their Mercedes Emblems, they signify their love and loyalty to Mercedes Benz. Aside from representing the quality of Benz, the Mercedes Benz Emblem also signifies the world's oldest continuously produced automobile line. The Mercedes Emblem also signifies their pioneering for the majority of technological and safety features. Because of all these significances that Mercedes Emblems bring, drivers feel the more need for it to proudly parade it through the streets and freeways. They feel that this is the best way they could say “I continue on the legacy of luxury that is Benz,” and “This is how I roll.”

Maserati Logo

Maserati began officially in 1926 when the Bologna, Italy, brothers who had previously worked for Diatto creating race cars decided that, after Diatto stopped making race cars, that they would make their own.

They created a race car that won the 1926 Targa Florio race. This race had been held in the mountains of Palermo, Sicily and was both a dangerous and treacherous race that included hairpin turns and temperature differences due to the elevation differences throughout the race. Because this was a difficult circuit to drive around, winning the race brought prestige to the brothers. Enough to send them down the path of manufacturing race cars. Brother Mario created the logo that is known across the world and these brothers began creating four, six, eight, and sixteen cylinder race cars.

Although, brother Alfieri was the driver that won that first race that Maserati had entered, in 1932 he passed away. With his passing, the other brothers continued along for five more years, eventually selling their parts of the company to Adolfo Orsi in 1937. However, these brothers remained an active part of the car designing and took engineering roles with the new company when it relocated to Modena.

In 1939, Maserati was the winner of the Indianapolis five hundred in successive years. Then the war came and Maserati stopped making cars and instead concentrated on the war effort. It was a time of trials and tribulations that pitted Maserati against Volkswagen. Maserati attempted to create a car for Mussolini, hoping to do so before Ferry Porsche did for Adolph Hitler. Of course, they failed in that V-sixteen towncar concept. But, the technology was useful in designing the A6 series which became popular after the war.

After the war, Maserati went back to creating race cars. In 1950, Maserati won the World Championship. In 1993, Fiat became the owner of the Maserati name and in 1999, Ferrari, which was also owned by Fiat, lent a V8 engine, as well as an automated manual transmission to the 2002 models known as the Spyder and Coupe with some success. It should come as no surprise that Maserati was created in Italy, the home of Ferrari and Lamborghini.

Lotus Logo

The British sport car manufacture, Lotus Cars, creates high performance cars and car parts in its England factory. First established in the early fifties, the company was founded by Chapman, an engineer who named the new motor company Lotus Engineering Ltd. Two years after the formation of the company, the group segmented into two, with the team Lotus competing successfully in F1 racing for many decades. Seven years after its initially formation the Lotus company was evolved into the Lotus groups of companies, composing of the road car geared section - Lotus cars Ltd, and the performance car section of the group - Lotus Components' Ltd.

Using parts of the old RAF base runway, the new factory and testing area is located in Hethel, after moving to the new location in the famous year for the English, 1966. In the late fifties the company had also relocated to a modern and bespoke facility in Cheshunt. The founder of the original Lotus Company, Chapman, sadly passed away in his mid fifties from a heart attack. Having transformed not only his beloved company, but also his life, Chapman went from a modest beginning as an inn-keepers child to an extremely wealthy man who had experienced great success from his cars on the Formula One circuits. Building thousands of highly successful cars and winning the F1 championships seven times, Chapman was responsible for a truly success company and racing group. 

  

After initially buying Lotus in the mid eighties, GM sold off the company in 1993 to a holdings company owned by the Bugatti motor company, Artioli. The selling price was thirty million pounds, later seeing Artioli sell a major stake of the company to Proton. Proton, a Malaysian based car manufacture was established in 1983, controlled by the former PM, Mahathir Mohamad.

A lucrative aspect of the Lotus business is its consultancy services for other car and motor manufactures who seek help with suspension and engines. Often behind the development of the four cylinder engine found in many other makes under the GM umbrella, Lotus has developed engines for Vauxhalls and Saab cars, although outsourcing from Toyota for the iconic Elise model. Currently Lotus is split into two groups, the Lotus Cars Group, and the Lotus Engineering Group.